Tuesday, October 4, 2011

Affle Mobile Media Company To Collect $ 10 Million + From D2C (a Subsidiary Of NTT DoCoMo)

Singapore based mobile media and advertising Affle startup has raised more than $ 10 million D2 COMMUNICATIONS (D2C), Japan's largest mobile advertising and an affiliate of the country's largest mobile operator, NTT DoCoMo , a joint venture with Dentsu.

D2C joined Microsoft, Itochu, Bennett Coleman & Company and Centurion private equity investors as Affle.

Products include communications and Sms2.0 Pinch Affle apps and mobile couponing service Coufon, among others.

Affle D2C, and had made a strategic partnership earlier this year, and companies recognized that this investment will further strengthen the control of their organization too.

D2C is the largest mobile advertising agency in Japan, with right to sell all stocks in NTT DoCoMo, Japan's largest mobile operator with over 57 million+ subscribers.

The new capital will be used for the consolidation of product development efforts and to stimulate business Affle force in Asian markets and launching new markets.

About Affle

Affle is a leading global mobile media based in Singapore. Affle investors include Microsoft Corporation, Itochu Corporation, Japan, Bennett Coleman Company Limited (BCCL), India, Private Equity Centurion and Communications of Japan, D2 (JV between NTT DoCoMo and Dentsu).

Affle has always provided the innovations that improve the user experience for mobile communications and make mobile media a reality. Affle The leading products are the industry's leading mobile communications products, such as Pinch (http://www.pinchapp.com/) and SMS2.0 Live (http://www.ismslive.com/) who have already received more than 20 downloads and 5 Mn-Mn users worldwide.

Affle also offers service announcements (AffleAds) and advertising sales representation services to many carriers and publishers in Asia. Affle Some partners in this area include the major airlines in Asia, including Airtel, Telekomsel, AIS, etc. DoCoMo TATA leading publishers such as ESPN and STAR eBuddy, among many others.

Through its products and advertising Affle were able to deliver exciting mobile advertising campaigns for top advertisers, including Unilever, PepsiCo, Coca Cola, Maruti Suzuki, Nike, Nokia, Samsung, among many others.

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